(Note: Please listen to Part 1 of this episode to learn the best strategies for choosing an SEO vendor.)

So, you've selected an SEO vendor — now what?

Ethan Petroka, founder of Omega SEO, says you shouldn't consider Google to be a search engine, but a solution engine.

The ALP Takes On SEO

In the continuation of this previous episode of The Asphalt Life Podcast, Petroka explains to Tiara Searcy, digital marketing program manager for Atlas, and Alex Dale, Southeast regional sales manager for Atlas, some DIY ways you can utilize SEO and maximize the reach of your roofing website, including:

• Having relevant content on your website
• Determining SEO value for the cities you serve
• Strategizing backlinking
• Installing the Google reviews plugin
• Becoming Google Guaranteed

Learn about all of this and more!

Ready to get in the SEO game?

—Listen Now—